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Big4WallStreet Finance Blog — binomial tree

The Business of Events: From Ancient Rituals to the Global Experience Economy

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Long before the term “event planner” existed, communities gathered for celebration, ritual, conflict resolution, trade, and entertainment. What began as sacred ceremonies and civic duties has evolved into a vast global industry, spanning billion-dollar festivals, high-stakes business conferences, and virtual product launches.

Events have been central to society throughout history, serving various purposes, from religious observance and political spectacle to economic exchange and cultural celebration. As societies advanced, so too did the complexity and organization of events, laying the groundwork for today’s multibillion-dollar events industry.

 

History & Evolution

In early civilizations…

https://medium.com/@big4wallstreet/the-business-of-events-from-ancient-rituals-to-the-global-experience-economy-d656a518c954

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Options and Real Options

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The “what if” dimension means that in case the new idea works out well, then the company might have significant value; otherwise, it will not.

For example, considering a mining company, in case explorations are successful, then the company will be valuable; if on the other hand explorations are not successful then the company might not even be surviving.

This is exactly how options work and we can use the same option pricing theory to value such real-world cases.

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